ToolsBook an audit

Services

GA4, GTM and server-side tracking: Measurement you can trust.

We build the full measurement setup, from tags and pixels to server-side tracking and dashboards, so you can see which ad produced which sale.

Certified on the platforms we run

The base of every result.

  • Client-side tracking

    Google Tag Manager, GA4 and platform pixels configured with a clear event plan, so every click, form and purchase is recorded once and correctly.

  • Server-side tracking

    Events sent from your server to Google and Meta. Fewer conversions lost to ad blockers and browser limits, and more control over personal data.

  • Consent and privacy

    A consent platform that records each visitor’s choice and tags that respect it, in line with Indonesia’s PDP law, GDPR and Google Consent Mode.

  • Dashboards and reporting

    One dashboard for every channel, built around your business numbers, with media spend and revenue side by side.

Without accurate measurement there is nothing to optimise. That is why setup comes before spend.

How we run it.

  • Audit what exists

    Every tag, event and conversion checked against your real sales, so we know how far the reported numbers are from the truth.

  • Event plan

    A written list of what is tracked, where, and why. Named consistently, so the next person can read it.

  • Build and test

    Client-side and server-side tags deployed, each event tested end to end before a single campaign relies on it.

  • Monitor

    Alerts when a tag breaks or conversions drop, so a site update does not silently cost you a month of data.

What we deliver for clients.

Client names and figures are published only with written permission.

  • Murex Resorts, North Sulawesi

    Dive resortsNorth Sulawesi

    Murex Resorts

    +145%
    estimated value, on 38% less spend
    ~19x
    estimated ROAS in 2026, up from about 4.8x
    -19%
    cost per lead

    In 2025 the budget was spread across Search, Display, Demand Gen and Meta Ads, without knowing which channel brought the most valuable leads.

    • A Google Search campaign built for lead generation
    • A display campaign for their event
    • A separate Google Ads campaign for their partner property, Lembeh Resort

    In 2026 the budget went to the channels that brought the highest-value leads. Spend fell by Rp69M and estimated value rose by Rp1.29B.

    Read the full case

  • Deep Roots Nusa Penida, Nusa Penida

    Wellness resortNusa Penida

    Deep Roots Nusa Penida

    Since 2023
    +354%
    daily engagements
    +412%
    daily impressions
    +263%
    ad impressions

    A new resort in a crowded dive market, with no audience, no engagement and no leads.

    • Brand tone, content pillars and visual direction
    • Social content and reels produced in-house
    • Paid social on targeted audiences, locations and keywords

    In three months, engagement and impressions multiplied. The account reached a 15.2% engagement rate.

    SATUVISION designed and built our website, manages our social media, and also runs all of our digital campaigns. They continually bring us the best quality work within our ever-tightening budget.

    Louisa Lee, Owner, Deep Roots Nusa Penida

    Read the full case

How we work together.

Results depend on the accuracy of the data, so setup comes before spend. Every engagement follows the same path.

  1. Audit

    A paid review of your tracking, campaigns, assets and data. Delivered by the founders and presented in a meeting.

    About the audit
  2. Setup

    Tracking, CRM, naming and campaign structure built so the data is accurate. A website too, if you have none.

    How setup works
  3. Performance

    Paid media managed on that data, judged on revenue and return on ad spend, and reported in numbers you can check.

    What we run

Questions we are asked

What is tracking and why does it matter?

Tracking records what visitors do on your site or app: pages viewed, forms sent, purchases made. Without reliable data you cannot tell what works, and the ad platforms cannot learn who to target.

What is the difference between client-side and server-side tracking?

Client-side tracking runs in the visitor’s browser. Server-side tracking sends data from your own server, so it is not blocked by ad blockers or browser limits. It is more accurate and gives you more control over personal data.

Why are our analytics numbers wrong?

Ad blockers, browser privacy features and cookie refusals stop a share of conversions from being recorded. Server-side tracking and first-party data recover much of what is lost.

How do you handle consent and privacy?

With a properly configured consent platform, tags that follow each visitor’s choice, and Google Consent Mode. We set it up to meet Indonesia’s PDP law and GDPR where it applies.

What does a tracking project include?

An audit of what exists, an event plan, client-side and server-side implementation, consent setup, testing, and a reporting dashboard built for your business.

Start with an audit.

The two founders review your tracking, campaigns and data, then present what they found in a meeting. Sign for 12 months and the audit fee comes off your first month.